Established in September 2018 as CrossFit Rev40 a type of CrossFit that looks at the integrated holistic fitness. It has always been our desire to see genuine community and excellent intentional coaching. We’ve seen many varieties of CrossFit boxes over the years and made our own critiques of what the perfect box would look like. And so in the summer of 2018 we took a leap of faith and decided to start our genuine community, our effective coaching and leadership, our desire to make our generation healthier, to make our community healthier, and to see athletes of all ages and races. The name CrossFit Rev40 is taken from the Bible in the sense that Jesus suffered in the desert for 40 days then started his spiritual ministry. In the same manner, 40 is significant because it usually takes 40 days to start a new habit. We chose the phoenix as a sign of rebirth because in order to be someone better than what you are, you need to die to your old self. This is a process, a journey, to rise up stronger than you were before. Our 3 pillars are:
- Revive-awaken the drive to have a balanced fit life.
- Revise-change your lifestyle so that it’s not a fitness program but a way of life.
- Reveal-in 40 days reveal the new you.
We want our athletes to say, “I am Rev40 fit, I am reborn, I am better, I am stronger, this is the new me!”